Guides: Public Relations: Finding Articles

Public Relations Specific Databases

Communication & Mass Media Complete This link opens in a new window
Content from CommSearch and Mass Media Articles Index along with other peer-reviewed journals in communication, mass media, and related fields of study.
CQ Researcher This link opens in a new window
Provides professionally fact-checked and footnoted reports on the most current and controversial issues of the day.
Opposing Viewpoints in Context This link opens in a new window
Information on social issues including articles, topic overviews, statistics, primary documents, links to websites, interactive maps, videos, and streaming audio.
Insider Intelligence (formerly eMarketer) This link opens in a new window
Includes daily market and media research articles, analyst reports, and a database of e-business and online marketing statistics.
Mintel This link opens in a new window
Market research and industry reports with market share, consumer profiles, forecasting, driving forces, and distribution methods. This database is only available to current Pepperdine students, faculty, and staff.
DemographicsNow (Gale Business) This link opens in a new window
Demographic data mapping tool for custom reports, plus directory data of U.S. businesses and consumers.
SRDS Media Solutions This link opens in a new window
Access to accurate, up-to-date media information including detailed ad rates, dates and contact data plus demographic information, plus Claritas 360 platform.

Interdisciplinary Databases

Business Source Complete This link opens in a new window
Articles from peer-reviewed journals in all disciplines of business, including marketing, management, MIS, POM, accounting, finance and economics, including SWOT analyses and articles from Harvard Business Review.
Statista This link opens in a new window
Statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources, includes access to the Global Consumer Survey .
Opposing Viewpoints in Context This link opens in a new window
Information on social issues including articles, topic overviews, statistics, primary documents, links to websites, interactive maps, videos, and streaming audio.
Sage Journals Online This link opens in a new window
Access to the full text journals in Business, Communication, Humanities, Social Sciences, and Science, Technology and Medicine.
PsycINFO This link opens in a new window
The American Psychological Association’s (APA) resource of peer-reviewed articles in psychology, behavioral science and mental health.

Journals

Contain articles on different aspects of communication. You should search electronic databases and print indexes to find journal citations.

        Communication Monographs. University Park, PA: Speech Communication Association, quarterly.
            Payson Periodicals---1976- .
            Research Library---1994- .

        Communication Quarterly. Buckhannon, WV: Eastern Communication Association.
            Payson Periodicals---1976- .
            Research Library---1994- .

Communication Reports. Salt Lake City, UT: Western States Communication Association.
Payson Periodicals---1995- .

        Communication Research. Thousand Oaks, CA: Sage Periodicals Press.
            Payson Periodicals---1984- .
            Research Library---1996- .

        Communication Studies. (formerly: Central States Speech Journal) Waco, TX: Baylor University (changed names in 1989).
            Payson Periodicals---1949-1998.
            Research Library---1996- .

        Communication Theory. New York: International Communication Association.
            Payson Periodicals---1996- .
            Research Library---1992- .

        Human Communication Research. Austin, TX: International Communication Association.
            Payson Periodicals---1974- .
            Research Library---1996- .

        Journal of Communication. Austin, TX: International Communication Association.
            Payson Periodicals---1951- .
            Research Library---1988- .