Articles from peer-reviewed journals in all disciplines of business, including marketing, management, MIS, POM, accounting, finance and economics, including SWOT analyses and articles from Harvard Business Review.
Market and industry research reports with key statistics, industry conditions, market share, industry performance, market drivers, key success factors, and revenue forecasts for each US industry. This database is only available to current Pepperdine students, faculty, and staff.
Consult reports like "Family Clothing Stores in the US," "Online Men's Clothing Sales in the US," and "Online Women's Clothing Sales in the US"
Market research and industry reports with market share, consumer profiles, forecasting, driving forces, and distribution methods. This database is only available to current Pepperdine students, faculty, and staff.
Register or login to your account by clicking the person icon at the top and selecting "My Portal."
Reports like Adult Clothing – US – 2024, 2025 Retail Trends – US – 2025 or Men's & Women's Underwear - US - 2022 will be helpful
Features news, business and legal sources from LexisNexis®—including U.S. Supreme Court decisions dating back to 1790. For help on how to use Nexis Uni, visit the research guide.This database is only available to current Pepperdine students, faculty, and staff.
Example: I need articles on the Duluth Trading company.
Market research reports on countries, consumers and industries from Euromonitor International. Historic data from 1997 plus up-to-date forecast models including industry reports and market share data. This database is only available to current Pepperdine students, faculty, and staff.
Industry Analysis reports like Apparel and Footwear Specialists in the US, Apparel and Footwear in the US and Sportswear in the US will be helpful
Access to research products including Industry Surveys, Stock Reports, Mutual Fund Reports, Bond Reports, Corporation Records, The Register of Corporations, Directors and Executives.
Example: I need financial data on Duluth trading.
Consumer survey data includes over 700 psychographic measures to understand target consumers' general attitudes, media usage, and shopping habits. Access restricted to five simultaneous users.
Quick Reports will provide information like demographics and social media for Duluth Trading customers
You can also search for competitors like Land's End, Columbia Sportswear, Carhartt, Dickies, etc.
Statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources, includes access to the Global Consumer Survey .
Go to Insights>Explore Consumer Insights>Change Surveys to Brand KPIs to select brand data for competitors in categories like Outdoor Fashion, Sportswear, Everyday Fashion,
Search Duluth for charts like "Leading casual apparel, accessories and footwear companies worldwide in the 12 months"
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