Guides: COM 300 Introduction to Media Research: Textbook & Research Methods Resources

Textbook

Introducing Communication Research by Donald Treadwell; Andrea M. Davis
Call Number: IN RESERVES (behind the Information Front Desk)
Offers an overview of the research process with a focus on examples of research in real-world settings using both quantitative and qualitative methods.

Research Methods Resources

Sage Research Methods This link opens in a new window
Practical tool for access to books, journals, videos and reference material for help understanding and choosing methods, designing research projects and writing up findings.

PsycTests
Descriptive summaries, articles and citations on the development and assessment of psychological tests, scales, instruments and measures used in psychology research and teaching.

ICPSR Direct This link opens in a new window
Inter-University Consortium for Political and Social Research collection of social science data. First time users will be asked to create an ICPSR MyData account.

Communication Research Measures III by Elizabeth E. Graham (Editor); Joseph P. Mazer (Editor)
Call Number: * Available as E-Book
Publication Date: 2019-09-20
Assessment of new measures in mass, interpersonal, instructional, group, organizational, family, health, and intercultural communication, including social media and new communication technologies, sports communication, and public relations.
Media and Communication Research Methods by Anders Hansen; Simon Cottle; David Machin
Call Number: P91.3 .H364 2013
Introduction to qualitative and quantitative methods for studying media and communication and guidance on how to design, plan and carry out successful research projects in media and communication.
The SAGE Handbook of Social Media Research Methods by Luke Sloan (Editor); Anabel Quan-Haase (Editor)
Call Number: * Available as E-Book
ISBN: 9781473916326
Publication Date: 2017-02-27
A step-by-step guide to overcoming the challenges inherent in research projects that deal with 'big and broad data," from the formulation of research questions through to the interpretation of findings.
Communication Research Statistics by John C. Reinard
Call Number: * Available as E-Book
Guides students through the statistics actually used in most empirical research in communication and the social sciences, including details on statistical analysis of data with a full set of data analysis instructions based on SPSS 12 and Excel.
A Handbook of Media and Communication Research by Klaus Bruhn Jensen (Editor)
Call Number: P91.3 .H35 2012 * Also available as E-Book
Presents qualitative as well as quantitative approaches to the study of media and communication and a set of guidelines for how to think about, plan, and carry out media and communication studies in different social and cultural contexts.