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InfoGuides | Pepperdine Libraries

BA 497: Business Policy, Strategy & Ethics (Postlethwaite): Entrepreneurial Information

This guide has the information you need to complete your research paper

Search the Pepperdine Libraries Catalog

The Pepperdine Libraries have many books on writing business plans. Type "business plan*" into the search box (include the quotation marks so the term will be searched ast a phrase) for books about business plans.

Sample Business Plans

Databases for Private Companies

This database includes 24 million companies, including the smaller privately-held companies.

Example: I need a list of health clubs that might compete with a 24 Hour Fitness club in Santa Monica

  • Click U.S. Businesses 24 million businesses
  • Type 24 hour fitness into the Company Name box, type Santa Monica for a City and select California for State
  • Click the link for the 24 Hour Fitness that is closest to your location
  • Click the link for Competitors Report

Good source for Hoover’s company reports and articles. *Larger* Privately-held companies will be included in Hoover's Company Reports.

Example: I want a Hoover's report for Trader Joe's (which is privately-held).

  • Click the link for Search by Content Type and select Company Profiles
  • Type trader joe's into the box
  • Click Advanced Options
  • Click the box for Hoover's Company and Industry Reports and click Apply
  • Click Search
  • Select theIn-depth Records for Trader Joe's

Industry Research

Demographic Information