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BA 497: Business Policy, Strategy & Ethics (Postlethwaite): Entrepreneurial Information
This guide has the information you need to complete your research paper
The Pepperdine Libraries have many books on writing business plans. Type "business plan*" into the search box (include the quotation marks so the term will be searched ast a phrase) for books about business plans.
This resource provides examples of actual business plans written by entrepreneurs. The names and addresses have been changed to protext privacy. You can browse by year or type keywords into the Search This Series box.
PrivCo.com is a well-known source for business and financial research on non-publicly traded corporations, including family-owned, private equity-owned, venture-backed and international unlisted companies
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Access to research reports containing key statistics, industry conditions, market characteristics, industry performance, external market drivers, key success factors, and 5-year revenue forecasts for each US industry. Charts and graphs download into Excel, and detailed written analysis provides explanations and insights. Our subscription also includes Global Market Research Reports that analyze 75 of the largest industries on a world-wide scale. This database is only available to current Pepperdine students, faculty, and staff.
Provides market research report insights for market share, consumer profiles, forecasting, driving forces, and distribution methods on very specific consumer markets in the US. Users have access to approx. 800+ unique reports with 220 new reports created each year. Common data sources include: Simmons Consumer Research Information Resources, Inc., (IRI) Nielsen/NPD, Trade Associations and Mintel's unique consumer research. This database is only available to current Pepperdine students, faculty, and staff.