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Research & Instruction Librarian
Encyclopedia of Communication Theory This link opens in a new window
A comprehensive overview of contemporary communication theory. Entries address topics related not only to paradigms, traditions, and schools, but also metatheory, methodology, inquiry, and applications and contexts.
International Encyclopedia of Communication Online This link opens in a new window
Provides authoritative and up-to-date scholarship, spanning the breadth of communication studies, including coverage of theories, media and communication phenomena, research methods, problems, concepts, and geographical areas.
Recommended Communication Databases
Academic Search Complete This link opens in a new window
Provides full text coverage to nearly 9,100 journals, including over 7,900 peer-reviewed titles in the social sciences, humanities, general science, multi-cultural studies, education and more. Full-text coverage dates back to 1985 and is updated daily.
Business Source Complete This link opens in a new window
Includes full text business journals and magazines, covering all disciplines of business, including marketing, management, accounting, banking, finance and more. As part of the comprehensive coverage offered by this database, searchable cited references are provided for more than 1,300 journals.
Communication & Mass Media Complete This link opens in a new window
Access to content from CommSearch and Mass Media Articles Index along with numerous other journals in communication, mass media, and other closely-related fields of study. CMMC offers cover-to-cover indexing and abstracts for more than 620 journals, and selected coverage of nearly 200 more, for a combined coverage of more than 820 titles.
Communication Abstracts This link opens in a new window
Access to article abstracts, books, bibliographic records, and other sources of relevance to researchers, scholars, and students interested in fields related to human communication studies (mass communication, human interaction, rhetoric, health communication, communication and new media, journalism, communication history, etc.).
Dissertations & Theses Global (ProQuest) This link opens in a new window
Access to nearly 3 million searchable citations, the most comprehensive collection of doctoral dissertations and master's theses in the world. Full text for most dissertations since 1997 with 1.2 million full text dissertations available for download in PDF format. Approximately 70,000 new dissertations and theses are added each year. Coverage from 1743 to the present.
Education Full Text This link opens in a new window
Provides full text of articles from over 350 journals as far back as 1996, in addition to indexing of more than 770 periodicals dating back to 1983. Subject coverage includes adult education, special education, multicultural/ethnic education, teaching methods and much more.
eMarketer (now Insider Intelligence) This link opens in a new window
Includes daily research articles, analyst reports, and a database of e-business and online marketing statistics, aggregated and analyzed from over 4,000 sources. Topics include market research and trend analysis on Internet, e-business, online marketing, media and emerging technologies.
Mintel Reports This link opens in a new window
Provides market research report insights for market share, consumer profiles, forecasting, driving forces, and distribution methods on very specific consumer markets in the US. Common data sources include: Simmons Consumer Research Information Resources, Inc., (IRI) Nielsen/NPD, Trade Associations and Mintel's unique consumer research. This database is only available to current Pepperdine students, faculty, and staff.
Sage Journals Online This link opens in a new window
Provides access to the full text of individual SAGE journals, including issues dating back to 1999. SAGE publishes journals in Business, Communication, Humanities, Social Sciences, and Science, Technology and Medicine and includes leading international peer-reviewed titles, including high-impact research journals published on behalf of over 245 scholarly and professional societies.
Scopus This link opens in a new window
Scopus is the largest abstract and citation database of peer-reviewed literature: scientific journals, books and conference proceedings. Delivering a comprehensive overview of the world's research output in the fields of science, technology, medicine, social sciences, and arts and humanities, Scopus features smart tools to track, analyze and visualize research.
Simmons Brand Catalyst (replacing GfK MRI University Reporter) This link opens in a new window
For access, click Brand Catalyst at the top of the Simmons interface. Simmons Brand Catalyst is a strategy and predictive segmentation tool built on the Simmons Insights platform. It identifies the unique characteristics that differentiates over 8,000 brands. This resource can help marketers define brand identity, differentiate against competitors, create unique personas, and drive effective media, creative, and partnership strategies. Create segments (using Simmons’ Smart Search technology) and compare and contrast up to three brand users or other personas, and dive deep into what defines and motivates these consumers
Simmons Insights (Formerly Simmons OneView) This link opens in a new window
Simmons Insights provides survey data from the Simmons National Consumer Study, National Hispanic Consumer Study, and New Media Study. The consumer studies include consumer usage behavior for all major media (more than 450 product categories and over 8,000 brands). The consumer studies include over 700 psychographic measures to understand customer targets across categories such as general attitudes, media, and shopping habits. The New Media Study measures attitudes and use of emerging media technologies. Academic license is restricted to 5 simultaneous users.
SRDS Media Solutions This link opens in a new window
Access to accurate, up-to-date media information including detailed ad rates, dates and contact data plus demographic information; catalogs more than 100,000 U.S. and international media properties. *** Claritas 360 has replaced the Nielsen Segmentation & Market Solutions module.***