COM 303 Introduction to Quantitative Communication Research (Choi)

Real Data. Real Studies. Real Life.Quantitative Research Methods for Communication is a comprehensive, relevant, and engaging guide to quantitative research. Now in its fourth edition, this text encourages students to take an active role in the learning process, giving them the tools they need to locate, conduct, collect, and presenttheir research, as well as opportunities to apply these skills in research scenarios.