The AMA Handbook of Business Writing by Kevin Wilson; Jennifer Wauson
Call Number: Oversize HF5726 .W55 2010
Publication Date: 2010-08-04
Every piece you write reflects directly on the quality of the product or service your business offers. This guide takes the guesswork out of more than 50 commonly used business documents, including: Reports * Proposals * Business plans * Presentations * Press releases * Memos * Email * Newsletters * Collection Letters * Sales materials * And more Arranged alphabetically and cross-referenced for easier use, the book presents clear examples of how to (and how not to) create winning materials every time.
The Business Writer's Handbook by Gerald J. Alred; Charles T. Brusaw; Walter E. Oliu
Call Number: HF5726 .B874 2012
Publication Date: 2011-10-21
The Business Writer's Handbook places writing in a real-world context with quick and easy access to hundreds of business writing topics and scores of sample documents.
Business Writing in the Digital Age by Natalie Canavor
Call Number: HF5718.3 .C365 2012
Publication Date: 2011-10-20
Instructs business students how to write for the 21st century business environment in the style it demands: clearly, concisely, powerfully, and with individuality. It also addresses explicitly the digital realm of email, social networking, and social media strategies.
Effective communication, and that includes writing, is the key to career success and advancement This book is for those who have difficulty in getting thoughts into words or their ideas across, as well as those who are satisfied with their writing but are ready to consider the possibility of improving it.
This book focuses on a specific presentation context: a problem-solution persuasive presentation to decision makers delivered in a conference room environment. Such presentations occur at every level in an organization.
This new edition includes more valuable information than ever before, including: * Essential questions for qualifying opportunities * Ways to "power up" cover letters and executive summaries * Advice for overcoming "value paranoia" * Guidelines for incorporating proof into a proposal * Tips for winning renewal contracts.
Useful information to make reports more effective, including: the steps involved to plan written and oral report presentations for individuals as well as teams, models for ethical reporting, exclusive tips for preparing webinars, well-thought out steps for preparing a research proposal, and so much more.
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