Google Scholar supports e-mail alerts, but does not support RSS feeds. For step-by-step instructions, click here.
To set-up e-mail alerts for a specific search, click Create Alert at the left side of the search results. Given the volume of literature indexed in Google Scholar, is probably best to set up an alert from an advanced search to avoid a barrage of emails.
First, click the arrow in the search bar to begin an advanced scholar search:
Enter your search criteria in the fields, and click the magnifying glass to start your search.
After generating your search, click Create Alert on the left side of the search results screen.